makeup dupes

I LOVE makeup!  I’m addicted to buying makeup but not rich enough to have this problem.  One of my friends asked me if  I knew of any dupes for  some high end makeup products.  I wasn’t expecting to find cheaper alternatives to my favorite products but I grabbed a Starbucks, went to Ulta / Target, and tried to find some dupes.  Guess what, I actually found some great ones.  These are the best makeup dupes and I have attached links to the dupes for your easy access to them.

Eyebrow Gel

Benefit Gimme Brow (Recently Discontinued)

make-up dupes


Essence Make Me Brow Eyebrow Gel ($3) – I’ve used Benefit Gimme Brow for years until I recently found out that Benefit tests on animals.  At Ulta I found Essence Make Me Brow Eyebrow Gel.  This is the exact same thing as the Gimme Brow except it doesn’t make the brows as full.  As far as the brush and the coloring of the brows, it is exactly the same.  A ton cheaper and doesn’t get tested on animals – a huge WIN!

Essence eyebrow gel


Benefit Hoola Bronzer ($29)

Benefit Hoola bronzer

Essence Sun Club Matt Bronzing Powder ($5) – the Benefit bronzer is one of the most loved bronzers.   I found Essence Sun Club Matt Bronzing Powder in shade 02 and it’s a great dupe.  

Essence bronzing powder


Eye Shadow Palette

Urban Decay Naked Palette 3 ($54)

Urban Naked Palette


The Makeup Revolution Iconic 3 Palette ($7) – this is an exact dupe for the Urban Decay Naked 3 Palette.  The shadows have great pigmentation and blend easily.

Revolution palette


Urban Decay Naked Heat ($54)


NYX Warm Neutrals Ultimate Shadow Palette ($18) – a great dupe for the Urban Decay Naked Heat.  The colors are long lasting and blend easily.


NYX palette

Face Primer

Hour Glass Mineral Veil Primer ($54)

Hour Glass primer


NYX Angel Veil Skin Perfecting Primer ($16) – the Hour Glass Primer is a well loved beauty favorite but the NYX Angel Veil Skin Perfecting Primer has the same smooth texture and makes your foundation go on flawlessly.  The only negative I saw was that you need to shake it slightly before applying it so you don’t get a bit of oil when first applying.

NYX primer

One thing I discovered when trying to find cheaper alternatives for high end makeup is that the brands NYX and Essence are really good and make quality products that don’t get tested on animals.  I already had some of their lip liners and can tell you they are great.  Makeup  dupes are a great way to curb your makeup budget.  I will be on the lookout for more dupes and you guys will be the first to know when I find some.  XOXO Michelle



I've been obsessed with fashion and beauty since I was a little girl. I have always loved to help my friends shop and to give them beauty tips. I am so excited to have this platform to share my love for fashion and beauty with more people. I hope you enjoy this and get some great information at the same time. XOXO Michelle


  1. Great post! I never knew Benefit tested on animals. I wish the makeup companies would stop testing on animals.

  2. Yes, it’s hard for people like you and I who looove makeup to actually get what we want. However, there are always cheaper options that are just as amazing.

  3. If I only use one product, it’s eyebrow gel. I just like the nice neat look it gives. And I really want that Urban Decay palette. SO pretty.

  4. Oh man I just bought the naked 3 palette, could have saved so much money 😭😩 But I will say I am obsessed with my hoola bronzer (I bought the travel size which was much cheaper) and I am absolutely going to try that eyebrow gel!!

  5. Hmmmmmm. Well, I am not much of a makeup person. But I definitely thank you for the wonderful recommendations for stocking stuffers. 🙂

  6. I’ve been meaning to try the NAKED Urban Decay Palette 3 for a while now. If it’s coco approved, I will definitely buy it! x

  7. Oh, I feel you, girl!! I love make up too, but perhaps a little too much haha. Finding some cheaper options is always great, so thanks for sharing these 😉

  8. ❤️❤️❤️❤️❤️Excellent post!!! Im heading to Target ASAP !

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